The wheat harvest in Daunia, which produces wheat for the Dedicato pasta - Granoro’s top range.
An innovative range launched a few years ago that set out to create a strong link between the producer and the consumer. How? A short supply chain, with wheat sourced exclusively from Puglia through a cooperative in Apricena named Fra’ Coltivatori and an agreement with Molino De Vita in Casalnuovo Monterotaro.
This results in all round innovation: of the brand, the process and our intentions in relation to the consumer, who will always be able to enjoy a unique and simple product. The “Prodotti di Qualità di Puglia” quality certification provides added value.